Making marketing monumental
A new breed of consultancy working with charities, heritage and rural organisations, and creatives to find their voice in a noisy world.
50%
More than half of heritage organisations struggling to engage younger and more diverse audiences.
NLHF
30%
Heritage sites that invest in effective storytelling see a 30% increase in visitor numbers.
ALVA
25%
Only one in four of heritage organisations feel confident that their marketing strategy conveys their significance.
National Trust
70%
70% of heritage organisations acknowledge that their digital storytelling efforts are not reaching their full potential.
NESTA
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About
Work with Sallie Bale, an expert marketing strategist, to align your team around creating inclusive and effective marketing.
Through our hands-on workshops, we tap into the knowledge and experience already within your organisation, helping you tell your stories in a way that resonates and engages with new and diverse audiences, now and for the future.
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Featured Services
AMA
Have a burning marketing question? Don't know where to get started? Arrange a 45 minute Ask Me Anything session.
Monument Atlas
Charting a course to more effective marketing. Get a Monument Atlas to map out your organisation, and how marketing can help you achieve your goals.
Monumental Personal Presence
Shift from under the radar to top of mind. Our 5-day Monumental Personal Presence gets you to resonate with the right audience, quickly.
Strategy Sprint
Need to solve a big problem or launch a new idea? Our Strategy Sprint will get to a working, tested plan in just 5 days.
WHAT PEOPLE SAY ABOUT WORKING WITH SALLIE
“Thanks Sallie, the sessions you ran at the outset, and your guidance, were invaluable. Thanks for playing such a key part in the project!”
WHAT PEOPLE SAY ABOUT WORKING WITH SALLIE
“I have sincerely enjoyed working with Sallie and hope to get the chance to partner up with her once again in the future.”
WHAT PEOPLE SAY ABOUT WORKING WITH SALLIE
“Sallie was exceptional from Day One. Dedicated and focused, a very effective team player, and, above all, great fun!”
Our philosophy
The way we relate to one another as humans is steeped in the history and stories we tell ourselves and each other. To create a more compassionate and kind world, we all need to to be able to tell and hear our own stories.
Authentic, yet inclusive. Marketing revitalised. Stories respectfully retold. Accessible for everyone.
Get in Touch
Have questions or ready to start your monumental marketing journey? I’d love to hear from you! Whether you’re looking to enhance your storytelling, engage diverse audiences, or preserve your historical legacy, I’m here to help.
Rural organisations work with me to connect with their communities and visitors by creating marketing strategies that are sensitive to the local area whilst amplifying their unique stories.
Rural businesses
I have a passion for working with heritage organisations. Whether that's a historic property or site, a visitor attraction, or simply an organisation with an archive that they don't know how to share with today's audience.
Heritage organisations
Building a brand for passionate entrepreneurs is some of the most rewarding work I do. Developing strategies and visuals to help you attract the right clients is so exciting.
Solopreneurs
Working with organisations that put themselves out there to make a positive impact on the world, big or small, is a passion of mine.